Bolton Confirm Two-Year QuickQuid Sponsorship

  • May 29, 2013 | By Chris Mann
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Bolton Wanderers have confirmed QuickQuid as their new principle sponsor, after agreeing a two-year partnership deal.

Speculation has been mounting for the last fortnight that the payday loan company would be announced as the successor to 188BET, who have sponsored the club since taking over from Reebok in 2009.

A deal understood to be in the region of £250,000 a year has been completed, with QuickQuid also agreeing to invest in schemes run by the Bolton Wanderers Community Trust. This is in addition to the company having their logo featured on replica merchandise and training wear, which will be available to supporters from June 9th.

Speaking about the new sponsorship deal, Bolton chairman Phil Gartside welcomed the new partnership and is looking forward to building a successful working relationship throughout the duration of the term.

"We are excited to welcome QuickQuid as our new principal partner," Gartside told the club's official website.

"In our discussions it became obvious very quickly that both parties wanted to develop a partnership that engaged with all elements of the football club and community, and as much as anything else, to bring some real fun to matchdays.

"This is one of QuickQuid's initial UK sports partnerships, and I am delighted that they have joined with us at Bolton Wanderers. Their energy and enthusiasm to help develop initiatives in collaboration with the Community Trust, and to support education and other sporting opportunities in and around Bolton has been extremely refreshing.

"And of course, they are also very excited to be supporting Bolton Wanderers in what should be an enthralling push for success on the pitch over the next two seasons."

Greg, Hohnstein, who operates the role of Head of Partnerships for QuickQuid, released the following statement:

"We are delighted to be working with Bolton Wanderers over the next two seasons - and possibly longer.

"We were immediately impressed by the evident passion of the Club and its supporters. We are excited to be part of a strong partnership as it develops over this period to help bring success on the pitch, and positive results and opportunities in the wider community."

Since sponsorship was introduced to Bolton kits in 1980, QuickQuid will become just the eighth company to have their logo featured on club products. They will follow in the footsteps of Knight Security, The Bolton Evening News, TSB, HB Electronics, Normid Superstore, Reebok and 188BET.

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Pos Team Pld Pts
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8 Oxford United 46 76
9 Bolton Wanderers 46 73
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11 Ipswich Town 46 70
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